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What are the risks of influencer whitelisting?

Creators should be aware that there exists a good amount of risk with influencer whitelisting. The first, and often overlooked, risk a creator faces with respect to whitelisting is a lost opportunity to earn what their services are worth if whitelisting isn’t carved out as an “added” service in the...

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What are the legal risks involved with localizing a video game?

The video game industry is a global phenomenon – there are video gamers in every country and in plenty of instances, gamers want to interact with games in their own native language. Localization can be a critical part of publishing a game to help it reach larger audiences. But what...

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What is the Inflation Reduction Act?

On August 16th, 2022, United States President Joe Biden signed into law the Inflation Reduction Act. The bill principally aims to raise tax revenue by capturing some of the traditionally tax-free benefits for high-level executives and shareholders and requiring large corporations to pay a minimum tax. With that in mind,...

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What is influencer whitelisting?

Influencer whitelisting, or content creator whitelisting, may seem like it’s been around for years but it is still a relatively new marketing tool. It started somewhere around 2017 and has become more prevalent since the pandemic. But what, in fact, is it? Influencer whitelisting At its core, influencer whitelisting is...

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What is deferred compensation?

Many companies want to reward employees, contractors, and others with incentives to reward their contributions without dipping into the cash needed to continue investing in the business. As a result, companies may turn to “deferred compensation” structures, giving these contributors stock options, future bonuses or other future compensation arrangements. These...

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