We’ve been closely following the progress of the CCPA – the California’s Consumer Privacy Act. In February of this year, a new draft of CCPA regulations was released. Then another series of modifications was released in March, 2020. Below is a list of some of the major changes proposed in the latest set of modifications: …
The Federal Trade Commission is considering whether to make changes to its “Guides Concerning the Use of Endorsements and Testimonials in Advertising” (aka the Endorsement Guides) and they want to hear from you. As the name suggests, the Endorsement Guides are guidelines for businesses and marketers using endorsements in advertising. Their purpose is to help …
FTC Request for Public Comments on Endorsement Guides in Advertising Read More »
The Big Tech-shielding principles of Section 230 of the Communications Decency Act (C.D.A.) have made their way into the U.S.-Mexico-Canada Agreement (USMCA), despite some opposition in Congress. Section 230 of the C.D.A. has been credited as the catalyst for creating America’s multibillion-dollar online industry and christened as “the law that built the internet.” Yet, despite …
The FTC recently came out with a new guidance piece directed specifically at social media influencers. The brochure, “Disclosures 101 for Social Media Influencers,” is housed on a new “influencers” page on the FTC site that also features three videos highlighting information from the brochure. Section 5 of the Federal Trade Commission Act prohibits, among …